2014 PRICE INCREASE
This is a summation of our 2014 price increase letter. We have held the line on prices for 2 years, but feel that to maintain our competitive staffing advantage moving forward we must increase prices. While we know that can sometimes be frustrating, we want you to know that these increases and more have been directly passed on to create higher wages for our staff. Over the past year we have increased our wages by over 12%. This has led to longer tenure of our key cleaning team supervisors, and an increased ability to screen and train the best possible new members of our team.
Price increase letters will be sent out on your anniversary of service, so if you started service in the past few months, you won’t see this letter for awhile. We just want to be proactive in sharing this information.
Thank you for your ongoing business with Better Life Maids. As always we are committed to making your life Better, Greener, and Cleaner with every visit. We appreciate the trust you have placed in us to maintain your homes beauty and value. It is our ongoing mission to earn that trust and to be the best house cleaning service in both overall value and quality.
This letter’s purpose is to tell you that an adjustment to your per visit service fee is necessary at this time. In order to maintain the highest standards in the residential cleaning industry periodic rate increases are necessary. Many of our costs have gone up in the past year including payroll taxes, workman’s compensation insurance, supplies and equipment, fuel and more; but our largest investment has been a major increase in both our starting wages, and raises to our tenured team members. We have committed to raising our starting pay of all team members to $10.10 per hour by January 1st of 2015 (currently $9.50 for new hires, increased from $9.00 in 2013). All of our team supervisors and assistant team supervisors will see wage significant wage increases as well.
We have held off price increases for the past two years, but in order to attract and maintain the best possible team, we need to make this adjustment now. While other services have come and gone over the past few years, Better Life Maids has become an integral part of the St. Louis region, and will remain so for years to come. We are driven to give our clients the best possible people and thus the best possible cleaning service. Better Life Maids will continue to hire and train the best team members and this price increase will allow us to do so.
Your new rate for each cleaning visit will be increasing by $4 per visit effective your next cleaning visit.
Thank you for your ongoing support. We look forward to serving you for many years to come. As always please let us know if there is anything we can do to make your life Better.
Sincerely,
Angela Ricketts Founder & Vice President of Client Experience
Again. Thank you so much for giving us the opportunity to serve you. We will continue to do all we can to make sure we are worth your investment and provide you with an experience and cleaning you deserve.